How To Deal With Rejection – Suzanne Balen

How To Deal With Rejection


As entrepreneurs, we feel what we’re working on is the single biggest, most important project in the world, because it is our world.

If you think about how important your business is to you, naturally you’re going to feel the impact of rejection.

Whether you’re going to present to somebody face-to-face in a coffee shop, or you’re going to meet them for lunch, rejection stings.

After all, you took the time to ask for the appointment. They said yes to the meeting, you got on that person’s calendar; they met you somewhere, etc.

But here’s the part we forget:

You have to get a lot of “yeses” before you get to the “no!”

So after all those “yeses’,” you meet with them, deliver the presentation, and then they say “No thanks. It’s not for me,” and you walk away, dejected, disappointed, and hurt.

Or, you do a big hotel meeting, a webinar, or a Facebook Live.

Lots of people show up, and very few people buy. “No thanks. It’s not for me.”

Experience that enough times, and you might start to doubt yourself…

“Is this going to work out?”  “Am I ever going to win at this?”   “What’s wrong with me?”

Here’s the single most important thing to know about rejection…

Your prospects are NOT REJECTING YOU!

They’re rejecting whatever you’re talking about, for any number of reasons.

Sometimes…

They’re rejecting it because they don’t understand

The timing is wrong for them

They’re just not the right people for what you’re offering

It’s simply the place they’re sitting – it might be too hot, too cold, or too distracting

It’s just where they are in life. They might have too much on their mind. Maybe they left screaming kids are at home, and they just really aren’t present when you’re talking to them

It’s just their personal bias about your product or company

Rejection is not personal.

It’s almost never about you.

So whenever you experience rejection, I want you to ask yourself these questions:

What might I do?

What might I say?

How might I present what I have in a way that is palatable, exciting, and more importantly, desirable to these particular people?

What are you offering?

More importantly, what is it about your offer that doesn’t seem to be working for them?

But here’s what the bigger part of you should ask…

What can I do better?

What might I do differently so my offer is more attractive to them?

What might I do to help them understand more clearly exactly what’s in it for them?

Face it…

You could very well have the most awesome offer in the world, but the most important question is what might you do differently to explain your offer to them, so they see the value for themselves?

That’s really, at the end of the day, what’s going on when they say “no.”

In the back of their mind, when they reject your offer, it’s because there’s a disconnect between what you’re saying and what they’re experiencing in their own life.

How might I explain this to them differently in the future?

It just means that you need to be a little more patient.

You can ask yourself…

“How might I do this differently,”  “What might I do to increase this,” or  “What might I say differently,” or

“Who might I offer this to?”

But the one question I want you to avoid is…Why!


You’ll start thinking…  “Why me?”    “Why not me?”     “Why isn’t this working?”

“Why” is of the most disempowering places to be.

So here are three things I want you to remember whenever you’re experiencing rejection…

1. They’re not rejecting you; they’re rejecting your offer.

It’s not personal so stop making it personal.

They’re rejecting something about the offer itself.

Ask yourself how you might communicate it differently, or what you could do better.

2. Rejection is typically about them.

The question is, “Who might I sell this to? Who might I offer this to?”

Get clear on who your target audience is and what makes them tick.

What makes them motivated to want to buy?

3. You need to get better at making your offer.

Ask how might I demonstrate or present my offer in a more exciting, effective way—so they can really understand it and see the value?

All you have to do is to see rejection for what it is - It’s an indicator. It’s an educator.

It’s telling us that we need to work on something.

Most entrepreneurs experience rejection when they’re trying to generate leads and prospects.

They pester their friends, relatives, neighbors, and co-workers.

Hearing “no” from those people closest to us stings the most.

These same eager entrepreneurs stalk malls, restaurants, and street corners, trying to engage strangers, talk about their product or service, and turn them into leads and prospects.

They drop flyers, business cards, and brochures everywhere they go. And they get LOTS of rejection.

So we entrepreneurs need to work on generating prospects, leads, and sales every day, while working through our own challenges regarding rejection.

We need to know who to talk to, how to talk to them, and what to say to demonstrate the value of our offer

Luckily there’s a system you can use to generate leads and prospects automatically, 24/7.

Using the principle of attraction marketing, you can attract people who are already interested in what you have to offer—instead of having to chase them down.

So if you haven’t done it already, get access to a FREE Online Recruiting Bootcamp and discover how to build your business online.

You’ll discover who to talk to, how to talk them, and what to say—using the language they know.

You’ll discover the exact same system entrepreneurs just like you are using to passively generate dozens of prospects, leads and sales every single day, and see firsthand the process my mentor Ferny Ceballos uses to passively generate 300–500 leads per day, 30–50 customers per day, and onboard 70–100 new serious business builders each month – while drastically reducing rejection.

It’s going to transform the way you do your business. And guess what?

It just might help you help a lot more people.  So if you’re ready to get started… Click The Orange Button Below

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